Ngā Kaihanga

For manufacturers

Tell your customers exactly how to say goodbye to your packaging. One mark, every kerbside bin in Aotearoa. Less contamination, fewer rejected loads, clearer shelf.

The marks

Ninety-seven material marks, mapped to the national kerbside standard. Put the one that matches each component on your pack. The mark names the material and the instruction says how to farewell it.

Plastic Packaging mark

Plastic Packaging

Kirihou Takai

Rigid plastics #1, #2 and #5. Empty and rinse; lids follow their own material.

Glass Packaging mark

Glass Packaging

Karāhe Takai

Bottles and jars. Rinse, lid off, into the glass crate.

Soft Plastics mark

Soft Plastics

Kirihou Ngohengohe

Wrappers, bags and films. Not kerbside. Direct shoppers to the soft-plastics drop-off.

How to label

Four steps from SKU audit to press-ready artwork.

  1. 1

    Audit each component

    List every part of the pack: bottle, lid, label, sleeve, seal. Check each against the NZ kerbside standard. The weakest component sets the mark.

    Example: a PET bottle goes kerbside, its PVC sleeve doesn’t. Label each part with its own mark so the shopper separates them.

  2. 2

    Pick the marks

    Match each component to its material mark from the archive: one mark per material, with a one-line instruction.

    PET Bottles markMetal Packaging markCardboard mark
  3. 3

    Download the asset

    Press-ready SVG files live in the marks archive. Free to use under the open licence. No approval queue, no fee.

  4. 4

    Place on pack

    Minimum 12 mm wide. Solid background: no photography behind it. Clear space equal to the heart height on every side. Keep the mark near the material callout or nutrition panel, where shoppers already look.

    Bottle

    PET #1 · Rinse and replace cap

Why it matters

Contamination is the single biggest cost for kerbside recyclers. One wrong item can downgrade a whole truckload to landfill. Clear, honest labelling keeps your pack in the recycling stream and your brand on the right side of a customer who genuinely cares. Correct marks don’t just help the planet. They protect your shelf reputation.

Ready to label?

Grab the toolkit: press-ready marks, placement specs and the kerbside standard guide in one download.

Not a certification body.

Love You Bye doesn’t certify products. It’s a free, open visual system mapped to the national kerbside standard. Manufacturers self-assess against the published standard. The mark is a communication tool, not a compliance badge.